Contents aimed at lead generation

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On your ability to use the paradigm shift to your advantage. Maximizing the enthusiasm of those who are working towards a recovery, providing clear solutions and communicating consistently will help you improve your sales processes even in a pandemic. Involve all your salespeople and/or employees in the digital selling process and encourage them to share your company content to a wider audience.

Invite all decision makers to your virtual meetings - easier today thanks to digital - and look for new touch points with the market. Never stop listening to customers and try to understand real and perceived problems: act as a Job Function Email List guide and as a solution to their concerns. Create new processes and KPIs for the company, work on your digital assets such as website, blog and newsletter and seize all opportunities before your competitors.



Think strategic, act integrated! H ow does a working SEO inbound marketing strategy arise? Let's start from the basics: SEO is the discipline that works to make a website easily discoverable by users who make a relevant query on a search engine. It is a fundamental piece of inbound marketing: good organic positioning for the right keywords guarantees one of the most important sources of traffic (and therefore, leads.