Regarding language, these contents have longer texts

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Regarding language, these contents have longer texts and detailed subtopics, as well as multimedia resources such as photographs, videos, audios and infographics. In fact, the relevance of the longform debunks the idea that only the most objective content has a place in organic searches. This is because there is demand for this type of content . However, in addition to being guided by the organic traffic derived from the existing audience, it is essential that companies feed their target audience with content that stimulates and increases the consumption of long-form content. For example, you can create smaller blog posts with enough information for the user to express curiosity and interest about a certain topic and, therefore, want to delve deeper and learn more details.

ADVERTISEMENT Likewise, you can Telegram Number Data stimulate the consumption of this type of content by including multimedia resources that effectively draw the attention of Internet users such as videos, self-explanatory images, among other useful tools. Therefore, the combination of new technologies and journalism can produce excellent results in your Digital Marketing practices. In this sense, beyond ensuring that your target finds explanations about certain topics, you open space for the provision of deep, sensitive and highly relevant information for their learning process. Objectives of longform content As we said previously, long-form content must be more complete, addressing the central topic from a deeper perspective and attentive to the information demand of potential readers.




For this, longform content must have a minimum number of words, however, how long must an article be to be considered longform? In fact, this is an aspect that generates a lot of discussion. There are those who say that from 800 words, on the other hand, other professionals point out that to configure a longform, the text must be at least 1500 words. And does this really matter? First of all, it is worth noting that there is no ideal or magic number, so the success of content depends largely on whether it can meet the objectives of our content strategy. Regarding the objectives of a longform content strategy, they can be of two types: Structure a lasting bond with users; Achieve an interesting participation rate, known in English as user engagement.